emarsys e3 delivers millions of personalized e-mails. Every hour, not every year.
Companies that regularly send extremely large volumes of personalized e-mails need a system tailored to their specific requirements. With emarsys e3, we offer an e-mail marketing platform that can be scaled up or down to process almost any list size. We believe emarsys e3 to be the most state-of-the-art and high-performance solution available on the market – in terms of speed, deliverability, reliability and ease of use.
emarsys e3 is campaign-driven, like a broadcasting platform. Information such as mailing lists, response data, bounces and opt-outs at the level of individual contacts is stored in a company’s marketing data warehouse for the duration of an e-mail campaign. This ensures a self-contained feedback loop where response data can be leveraged to continuously optimize campaign management.
emarsys e3 is designed specifically to meet the needs of large e-mail distributors. Take campaign testing, for example: Whether multi-stage campaigns for parents and children, different mailings for various segments, or multi-dimensional tests of response values – emarsys e3 puts all the latest test options at a company’s disposal. In addition, e-mail marketing campaigns can be fully automated and based on automatically imported lists. Clients receive an e-mail to inform them when particular events occur or specific thresholds are reached.
Our partnership with emarsys has seen us win many new clients, such as eBay. Since 2005, we have gradually rolled out emarsys e3 across all regions for the company. Today, we are responsible for training, customer service and release management of the system.