A few words about us – and then we’ll talk about you.
Publicare was founded in 1994 as a specialist agency for information and communications technology (ICT) companies. From the very outset, we offered a comprehensive portfolio of marketing-communications services – from media and public relations to traditional advertising, to direct marketing, to online advertising and Web design. As a result, we have a thorough understanding of the marketing tools available, and how best to leverage them for our customers.
In 2001, we began to focus on the development and implementation of dialog-based e-mail communications, online advertising and e-business applications. We are an official emarsys service partner and the largest German reseller of the Vienna-based e-marketing provider. Furthermore, as marketing partner to Alterian, we deliver comprehensive consulting, hosting and agency services for marketing automation and multi-channel campaign management. Our clients include Airplus, Barclaycard, Citrix Systems, eBay, Motorola, Ravensburger and Unitymedia. We also advise and support many well-known companies that provide professional e-marketing solutions to their clients.
Robert Harnischmacher is the owner and CEO of Publicare. The copywriter, journalist and philosophy graduate believes good marketing communications is about the best-possible combination of creativity and expertise. He has built an effective and flexible team that puts this theory into practice – each and every day, for the benefit of Publicare’s clients.