Three-dimensional data management
Each and every data management strategy we develop is unique, taking into account the specific requirements of the client, the target group and the communications goals of the e-mail marketing campaign.
And each and every data management strategy we develop is similar, taking into account the three essential dimensions of data management: technology, quality and quantity. In each case, we develop a made-to-measure package of services that guarantees you get the best possible value from your data.
Any strategy developed by use includes the following:
- Definition of the type and scope of recipient data changes and updates; design of import and export processes
- Campaign and registration-feed reporting
- Trend analysis
- Rapid response to customer feedback, requests and suggestions
- Bounce management
- De-duplication
- Definition degree of data required for your campaign
- Integration of existing databases and applications
- Integration with existing or new Websites