You can say a lot in 460 x 60 pixels.
You just have to know how.
We create online advertising – such as banners, text ads and skyscraper ads – in line with your communications strategy. We offer expert advice on media planning and booking, ensuring the best possible value for money, and focusing firmly on your target group. In other words, it’s not about pretty pixels – it’s about effective, one-stop online answers to your real-world advertising needs.
And as specialists in e-mail marketing, we know how important it is to synchronize your online advertising with your other communications. What happens when your prospect actually makes that all-important click on your ad? Is the Website really as exciting as the banner suggests? How do you use the data generated by your online campaign? These are the sort of questions we discuss thoroughly with you before the development and design stage – so your online advertising:
- generates genuine leads
- attracts attention and raises awareness
- delivers verifiable results
Effective media planning is a further essential element. Drawing on our extensive experience in this field and in IT, we offer comprehensive support, including:
- selecting suitable online media – at national and international level
- assessing media quality
- analyzing the relevance to your target group
- obtaining reliable statistics from national and international auditing organizations, such as Audit Bureau of Circulations (ABC), BPA Worldwide, IVW, Office de Justification de la diffusion (OJD) and Österreichische Webanalyse (ÖWA)
- conducting our own trial runs before the campaign goes live
What’s more, we can recommend publishers, Websites and other online platforms that guarantee your message reaches its target audience.